Maison et Objet 2018: Best Design Conferences You Must Attend (DAY 01) — In case you’re wondering an easy way to keep a step ahead on how evolving consumer trends and brand offers, so you should think about attending to some of the most coveted design events on the Planet.
On January 19-23, 2018, Paris will be the favorite destination for professional designers and design lovers from all corner of the world. All because Maison et Objet Paris is also a great opportunity to attend to some of the best conferences in the Design industry. Since Interior Design Magazines‘ editors cannot miss the great opportunity of covering the main trends during this event, here some great info to help you organize your visit. So how about we get started on the right foot by exploring the big conferences that will take place during the event? Take a look at what will be waiting for you on the Maison et Objet 1st day!
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The CONFERENCE AREA hosts 5 to 6 keynotes speeches and discussions a day on subjects varying from hospitality to retail, talks with exceptional designers, inspiring new concepts in interior design and the newest trends. Decoding the show’s main trend theme for January 2018 called “SHOW ROOM” is one of the main events to feature here.
SHOW-ROOM, THE HOME AS A SPACE FOR DISPLAY!
11:00 – 11:45am
Vincent Grégoire, Lifestyle Director, Nelly Rodi Agency, Sophie Trem, founder of theartofliving.com, Moderated by Pierre-Edouard Martial, Director of the Maison & Luxury Divisions, Nelly Rodi Agency. More info
HUBERT DE MALHERBE, RETAIL DESIGN IN THE DIGITAL ERA
12:00 – 12:45pm
02:00 – 02:45pm
Zhao Yu, Founder and Design Director, Zhao Yu, Tom Dixon, Creative Director, Tom Dixon, Moderated by Leon Sun, Editorial Director, ELLE DECORATION China.
HOTELS: FROM UNIQUE IDEAS TO UNIQUE DESIGNS
03:00 – 03:45pm
Christine and Nicola Borella, founder of Borella art Design, Moderated by Anne Eveillard, Journalist. More info
CECILIE MANZ DESIGNER OF THE YEAR
04:00 – 04:45pm
An Icon of Nordic style, from a seemingly infinite palette of materials she produces eclectic designs; Cecilie Manz’s method however always remains the same. Starting with sketches, she rapidly immerses herself in the manufacturing process and adapts her design accordingly. More info
Advice and innovation dedicated to retail outlets Exploring best practices, studying emerging trends and sharing experiences cutting-edge debates/workshops conducted by retail specialists.
PHYGITAL: SOMEWHERE BETWEEN FANTASY AND ECONOMIC REALITY
11:00 – 11:30am
Antoine Vilain, Associate Business Manager, Improveeze. Given the current economic realities, retailers are having to make changes. Phygital: from fantasy to reality; from Test & Learn, to the roll-out and the creation of lasting value; an overview of pitfalls to avoid and key factors for success. More info
INFLUENCE MARKETING: A GROWING TREND
12:00 – 12:30pm
Cyril Attias, Founder & CEO, Agencedesmediassociaux.com will talk about how to position yourself in terms of influence marketing. Who are influencers? What is the ROI for retailers? Do influencers prompt sales growth? More info
DESIGN 2020: THE INDUSTRY IN THE NEXT DECADE
01:00 – 01:30pm
Digital has changed the design industry and made purchasing high-value furniture and decor over the internet the new norm. How will the online marketplace drive us forward in the next decade? What is the impact e-commerce on the retail store model in the age of tech? Cristina Miller, SVP – Dealer Relations – 1stDibs, Yuna Megre, Award Winner and Celebrity Interior Designer, Moderated by Meredith Xavier, Founder&Principle The Ligne Group. More info
ACCESSORIZING: THE VALUE ADDED BY MERCHANDISING
02:00 – 02:30pm
To consume, the client must feel that something belongs to them. Accessorizing makes them feel that they are part of the brand image and helps them imagine themselves using the products. What techniques can foster these reactions, from luxury all the way to the mass market level? More info
STORE CONCEPTS: THE INFLUENCE OF MATERIALS AND COLORS
03:00 – 03:30pm
Materials and colors communicate many messages and provide points of reference for customers. The targeted selection of textures and colors allows you to connect with customers’ emotions and reactions, creating a unique experience in the shop. More info
WHAT IF WE BROUGHT THE FOCUS BACK TO THE PRODUCT SELECTION?
04:00 – 04:30pm
Perhaps it’s time to refocus on the product, on uniqueness, on the relevance of the products on offer and their placement, and on the particular characteristics of our clientele. After all, customers visit you to find products! More info
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TOP 100 Interior Designers Selection
Coveted Magazine has accepted the challenge and returns with this special selection of the personalities in the most creative and innovative industry, the interior design world. Do you want to know how you can get it on your own mobile device? So click below to discover now!