During the last few days, Paris was in the spotlight of professional designers and design lovers thanks to one of the biggest events of the year in the design industry: the Maison et Objet 2017, an event that brings together in one space the best designers in the world, the most luxurious brands, presenting and defining trends for the year that has just begun. One of our favorite media partners was at the trade show covering the best conferences, as well as interviewing those responsible for some of the most coveted brands available in this market. And in today’s post, Interior Design Magazines presents one more exclusive interview made by the magazine, this time CovetED Magazine interviewed Nuno Barra, Marketing and New Product Development Director at Vista Alegre, a historical design brand from Portugal.
Bellow, you can check the entire interview and figure out for yourself why this Vista Alegre is one of the most renowned and coveted brands in this market:
ABOUT THE BRAND
Vista Alegre is a Portuguese porcelain manufacturer located in Ílhavo in the district of Aveiro. By May 2001, Grupo Vista Alegre joined with the Atlantis group and created the largest national tableware Group and the sixth in the world in this specialty: the Grupo Vista Alegre Atlantis.
Vista Alegre’s stand at Maison et Objet Paris 2017
Fabrica de Porcelana Vista Alegre, with its historical background and tradition, the brand is the most representative industrial unit of the eleven ones of the Group, producing around 10 million pieces a year, in decorative and domestic porcelain. In 2002 it finished an industrial re-engineering process to increase both its capacity and production volume.
Another great view of Vista Alegre’s stand at Maison et Objet Paris 2017
“Vista Alegre has always been a brand of excellence, with the guarantee of excellence quality and connected to its target audience. All our work is of the best quality. ” is this the Vista Alegre’s philosophy.
“Rêveries” by Christian Lacroix to Vista Alegre – Maison et Objet Paris 2017
“The brand celebrates this year 193 years old but always had a huge connection to the culture and arts of its time. It has always been a brand of its time, always paying close attention to the most wanted trends. The key factor to make the brand survive nowadays, a time when everything happens pretty fast, is the collaboration with worldwide renowned designers, recalling contemporary style to our work, without losing the link to tradition.”, said Nuno Barra, Marketing and New Product Development Director at Vista Alegre.
“Blue Ming” by MARCEL WANDERS to Vista Alegre – Maison et Objet Paris 2017
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DESIGN NEWS: MAISON ET OBJET 2017 IS HERE!
Maison et Objet is a community that brings you a global experience encompassing the latest products, the brightest creatives, indispensable workshops, and inspirations. A truly sensorial experience that analyses the emotional, the creative and the commercial aspects of the sectors making up home decor, design and lifestyle. A place where you can meet the major players, find innovative solutions, learn from industry experts.
If you want to know more about this great event, check out CovetED Magazine to read great articles like this one: MAISON OBJET 2017: RISING TALENTS, THE EMERGING BRITISH SCENE
Source: CovetED Magazine